3 Tips to Choose the Perfect Awning Signs for Business Advertising
Using awning signs for business promotions is one of the best ways to engage foot traffic and get your message in front of local audiences.
Today’s post runs down 3 tips to help you optimize your awning sign design.
Put All Design Elements On Double-duty
All of your awning sign design decisions should be based on function and form. That is, all design elements should look great and also do something for your brand image. If they’re not pulling “double duty” in this way, they’re not optimized.
Even without reading your copy or looking at your logo, aspects like color, typography, and style less readers a lot about what to expect from your company. For example, if you’re running a legal practice, clients expect a sharp, subdued and professional look. In this context, lurid pinks, neon blues, and comic sans fonts would be off-putting. However, this same design profile would be right at home for a fun daycare center or children’s play place.
Legendary Custom Signs offers limitless design potential, with hundreds of templates, graphics, and design features that can be colored and customized in any way you choose. More importantly, we offer expert guidance from a team of design specialists with decades of combined experience, so you can rest assured that all your design elements will be optimized for your business.
Choose Materials That Satisfy Your Unique Sign Needs
When brainstorming the perfect awning signs for business promotions, people tend to focus on the graphic design and ad copy. But choosing the right material is equally important. Failing to consider all your options could leave you spending more than you hoped for something that won’t last in Northern Virginia weather.
At Legendary Custom Signs, we offer a large selection of materials, including:
- Durable, waterproof, and fire-retardant vinyl and polyester composite;
- Though less durable than other options, cotton blend canvas is low-cost and water resistant, making it ideal for temporary advertisements;
- Acrylic fabric is more durable than cotton, and, while not as waterproof as vinyl, it holds up great against mildew and ultraviolet damage, making it ideal for humid summers.
If this selection seems a bit overwhelming, don’t worry–we can help! Your account manager and design consultants will explain the pros and cons of each material, then make recommendations based on your unique needs and budget. The final decision is always yours; our job is to make sure you have all the information you need to make an informed choice.
Play Nice With City Government
Failing to adhere to local zoning and advertising laws could cost you thousands.
In some cases, municipalities and communities may ordain specific materials, colors, and size specifications for your awning signs.
If possible, find a sign shop with local expertise to keep your project compliant from day-one. This will save you the expense of having to go back and correct your design, modify your installation, or replace the sign entirely.
If you live in Northern Virginia or the Greater Washington DC metro area and would like to know more about local awning sign laws or design, please contact Legendary Custom Signs & Graphics through our website or by calling us at 571-512-SIGN (7446).
We serve Northern Virginia & the Greater Washington DC metro area including Manassas, Fairfax, Vienna, Falls Church, Arlington, Alexandria, Centerville, Chantilly, Reston, Herndon, Sterling, Ashburn, Woodbridge, Springfield and many more.